Consulting, reimagined.

Built to bring high-level consulting to the everyday business.

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Walkthrough in production
LEARN

We start by learning your business.

We interview your leaders, review your company, and connect the tools you use.

We show you what we learned, and you confirm what’s true.

Business Brain holds the record, written down and dated.

Business Findings: leadership interviews and company knowledge captured in one written record.
WATCH

We watch your competitors, every day.

A quarterly check is not how you find out that someone in your category moved. We watch continuously and tell you when something changes.

Competition Hub keeps an eye on the competitors you name.

Competition Hub: competitor moves tracked and updated continuously.
ADVISE

We recommend what to do next.

We turn what we know about you and your competitors into clear next steps.

Strategic Insights tells you what to do next and why.

Strategic Insights: findings and competitor signals combined into your next move.
WORK

AI that works inside your business.

A private AI model for your team, built around your company.

It learns as your business grows.

Workstreams gives your company a safe and efficient place to use AI for real work.

Workstreams: a private AI model that already knows your business, for Finance, Sales and Marketing, Operations, and Leadership.
The process

It never starts over. It keeps going.

  1. WeLearn
  2. WeWatch
  3. WeAdvise
  4. YouAct
Who we are

Built by founders who have built, grown, and sold businesses.

Trent and Mark have spent 40+ years combined building and selling companies. They’ve seen the highest of highs, the lowest of lows, and everything in between. They built Simple Genius because they wish they had it themselves in their past businesses.

Portrait of Trent Hiott Trent Hiott
Portrait of Mark Combs, CFA Mark Combs, CFA

Questions? We’ve got answers.

Any company with goals and a desire to reach them.

Traditional consulting can cost a lot and often ends with a report. Simple Genius stays with you and costs a fraction of the price.

No, we have three different tiers with different involvement. You can choose how much help you want.

Yes, you can cancel anytime. There are no binding contracts.

Try us for 30 days. If you don’t love it, we’ll give you your money back.

We don’t hand you a report and leave.Simple Genius stays with you.